Less than 5% of adults eat enough vegetables to meet the recommendations of the Australian Dietary Guidelines.
Adequate consumption of vegetables reduces the risk of chronic diseases such as heart disease, diabetes and some cancers, as well as help to maintain a healthy weight. Our challenge was to build a product that could drive greater veggie consumption across Australia.
We worked closely with Apple to uncover the aspects of the iOS ecosystem that could help us meet our goals.
Leveraging Apple’s ResearchKit, we developed the VegEze app to measure sentiment and encourage people to eat three types of vegetables for their main meal every day, tracking their progress along the way and helping them learn more about nutrition and habit-forming behaviours.
The results have been outstanding, particularly among male and / or obese participants.
SP Health is now seeking additional funding to port the solution to Android in 2019. ResearchStack will be leveraged instead of ResearchKit, opening up the platform to the other 50% of the population.
Bilue has offices located in Melbourne & Sydney, Australia. If you would like to meet us to talk through a project or find out more, we'd love to hear from you.
The Bilue team typically replies within a few hours.Melbourne or Sydney