Under the hammer:

Electrifying the housing market

Domain Group offers an ecosystem of leading multi-platform property solutions, a range of digital products – including their property app - and media services reaching 5.6 million Australians.


As the housing market heated up in 2016, Domain engaged with Bilue to help with several of their apps.

Not just their flagship product, but also two agent facing apps that could help agents to take on their competition and close more deals. This multi-sided marketplace between Domain, Agents, Buyers and Sellers required a nuanced understanding of both B2B and B2C trading patterns and behaviours.


Alongside the core product development, Bilue also created the MyDesktop app on iOS and Android to support agent CRM activities.

Also the Pricefinder app on iOS to help agents develop a strong understanding of rapidly changing market conditions.


All of the agent apps were built in 8 weeks, helping agents – and Domain – to maintain their advantage over the competition.

We’ve enjoyed a strong relationship with Domain helping them capitalise on a period where the housing market enjoyed unparalleled growth.

Developed platforms and technologies deployed
Lyndon Maher, Director of Product
"Bilue enabled us to develop a brand new mobile app for Australia's leading real estate CRM, that was befitting of Domain Group's high quality standards for mobile products." Lyndon Maher, Director of Product

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Bilue has offices located in Melbourne & Sydney, Australia. If you would like to meet us to talk through a project or find out more, we'd love to hear from you.


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